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Category Archive: Ian Robertson

Jan
02

Auto Express interviews BMW’s Ian Robertson about his incredible career

Auto Express interviews BMW’s Ian Robertson about his incredible career

Ian Robertson, Member of the Board of Management of Sales, will soon be retiring from BMW but not without leaving a lasting memory of an …

The article Auto Express interviews BMW’s Ian Robertson about his incredible career appeared first on BMW BLOG

Jul
20

Ian Robertson to retire in 2018, Pieter Nota to replace him

Ian Robertson to retire in 2018, Pieter Nota to replace him

On 1 January 2018 Pieter Nota will join the Board of Management of BMW AG and head the division responsible for sales and brand BMW …

The article Ian Robertson to retire in 2018, Pieter Nota to replace him appeared first on BMW BLOG

Jun
13

Change is coming, claims BMW Marketing Chief, Ian Robertson

Change is coming, claims BMW Marketing Chief, Ian Robertson
Ian Robertson

If you expect the next 100 years of BMW to be anything like the previous 100 years, you’re going to be incredibly disappointed. In fact, …

The article Change is coming, claims BMW Marketing Chief, Ian Robertson appeared first on BMW BLOG

Jun
09

BMW’s Sales Chief Warns about Rapid Change of Auto Industry

BMW’s Sales Chief Warns about Rapid Change of Auto Industry
Ian Robertson

Technology is developing at such a fast pace making it hard for older industries to keep up. That’s how you can sum up a recent …

The article BMW’s Sales Chief Warns about Rapid Change of Auto Industry appeared first on BMW BLOG

May
11

BMW Sales Boss Says Profits More Important than Volume

BMW Sales Boss Says Profits More Important than Volume
Bmw badge logo hd widescreen wallpaper

This year has started slow for BMW from a sales point of view. The Bavarian company is lagging behind its main rivals, Mercedes-Benz and Audi …

The article BMW Sales Boss Says Profits More Important than Volume appeared first on BMW BLOG

Mar
10

Ian Robertson talks changes to BMW’s sales strategy

Ian Robertson talks changes to BMW’s sales strategy

During a recent interview with Automotive News Europe, Ian Roberston, head of sales and marketing for BMW,  spoke about the many changes BMW is looking to …

The article Ian Robertson talks changes to BMW’s sales strategy appeared first on BMW BLOG

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